Apple at-a-Glance

Apple Computer, Inc.
1 Infinite Loop
Cupertino, California 95014-2084
(408) 996-1010 (General Public)
(408) 974-2042 (Media and Industry Analysts)


January 3, 1977

Approximately 10,176 worldwide (Q4 FY '97)

Sales to date:
Over 28 million Macintosh systems sold

Company Profile

Apple Computer, Inc., ignited the personal computer revolution in the 1970s with the Apple II, and reinvented the personal computer in the 1980s with the Macintosh. Apple is now committed to its original mission - to bring the best personal computing products and support to students, educators, designers, scientists, engineers, business persons and consumers in over 140 countries around the world.

Research and Development

In fiscal 1996, Apple invested approximately six percent of its annual sales in research and development. R & D sites are located in Cork, Ireland; Cupertino, California; Tokyo, Japan; and Zhuhai, China.


Apple owns manufacturing facilities in Ireland and Singapore. Distribution facilities are located in the United States, Europe, Canada, Australia, Singapore, and Japan.





What's it like to work at Apple? As people who work here will tell you, there's no other place quite like this. The ideals that launched the personal computer revolution are alive and well and flourishing here. Yet today, Apple is a fundamentally different company. In recent months, we've changed everything we do: the products we make, the way we make them and the way we sell them. "Think different" isn't just advice we dispense to our customers: it's the ethic that guides everything we do.
We've gone back to our roots. It took a Copernican shift of viewpoint to change the computer industry. Sure, there were computers before Apple made computers. But before Apple came along, a computer was a contraption; the personal computer, a dream. Computers were either large and hard to use, or small and hard to use. And then came a computer called Macintosh.

But that's all history. And though we're proud of our past, we live in the future. All of which brings us to the $64,000 question: What's it like to work at Apple now? Well, as co-founder Steve Jobs likes to say, "Right now, Apple is like a really well-funded start-up." Wouldn't you like to get in on the ground floor?



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